The idea of cool pop up stores have been ubiquitous in the last few years, publicizing everyone from Target to Rachel Zoe and her partnership with Piperlime. I have also seen an Earnest Sewn pop up shop within a shop here on Fillmore in SF. That takes it to a new level.
Either way, this one in Oakland looks pretty cool. I wish I could go but i don't have a reason at this point to haul ass to Oakland to visit a furniture store when I currently reside in the basement in my dads home. Clearly I am being influenced by the California Mid-Century Modern design aesthetics that dot the left coast.
http://www.deedee914.com/popup/
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A mashup of thoughts, observations and experiences from an aspiring gourmand and ambitious digital strategist new to the Bay Area. Forever and always an East Coast plaid and pearls New England Blue Law abiding girly
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